Hartford, CT – Amenta Emma Architects, of Hartford, was honored with an Award of Excellence for Best Digital-Direct Mail Campaign at the 2018 SMPS Marketing Communications Awards gala held on August 16 in San Diego, Calif. as part of Build Business, the SMPS annual conference.
Seeking a way to update existing clients and engage potential ones with minimum intrusion, the Amenta Emma marketing team created a branded digital communication called “Orange Pop!”
With original, stylized graphics, beautiful photography, and catchy, succinct text, Orange Pop! arrives once a month with the early morning email. Jurors noted the well-written client-centric content, strong branding, and crisp consistency of the pieces.
The SMPS Marketing Communications Awards (MCAs) recognize the individuals and teams who create outstanding communication vehicles for architectural, engineering, design, and construction firms.