CARES Program Supports Community Residents

Braintree, MA – The Peabody Companies, a group of property management and real estate firms, recently launched the Peabody Community And Resident Emergency Support (CARES) Program.

Aligned with Peabody’s mission-driven, relationship-focused approach and intended to proactively address the growing needs of residents during the COVID-19 crisis, the CARES program is comprised of a multi-lingual team of resident outreach support specialists, whose exclusive purpose is to safeguard the well-being of residents during these unprecedented times.

The program is focused specifically on developing trusting relationships, creating community connections, and delivering peace of mind.

To achieve this first goal, resident support specialists reach out to residents living within Peabody’s communities on a regular basis, providing much-needed compassion, care, and support.

This model also enables Peabody to connect one-on-one with residents to identify the essential needs of today while working proactively together towards overcoming challenges of tomorrow.  Through this outreach, residents are connected with dedicated Resident Service Coordinators, local service providers, and community-based resources.

The CARES program also reinforces that social distancing does not have to mean social disconnection.  The Peabody program understands this is a very difficult and uncertain time for many residents, and realizes that having to temporarily limit social visits to their homes may be discomforting, as we all feel most supported when in contact with our friends, family, and loved ones.