Northern New England Retail/Hospitality

Work Underway on Manchester Residence Inn

PROCON Architect and CM

Residence Inn Manchester

Manchester, NH – Work is underway on an 82,200sf upscale Residence Inn by Marriott located at 40 Lake Avenue in the heart of historic downtown Manchester.

The owner, AAM 15 Management of Burlington, Mass., selected local firm PROCON of Hooksett, N.H., as the architect and construction manager for the project. The new hotel will be across the street from the SNHU Arena, considered one of Northern New England’s premier sports and entertainment facilities.

The four-story extended-stay hotel was designed for travelers seeking both short- and long-term accommodations. The design features 105-king and 18-double-queen studio suites. Each room will include thoughtful design elements and boast the comforts of home, such as fully equipped kitchens with standard-sized appliances, and a living area to maximize their stay.

A sophisticated reception and lobby space will segue to a lounge and spacious bar serving local craft beers, creative cocktails, and a modern menu serving local ingredients.

The amenity-rich hotel will include a breakfast buffet area, a salt-water pool, state-of-the-art fitness facility, a 24×7 market and business center, a laundry zone, and an outdoor patio complete with a fire pit, grill, and al fresco seating. Two tech-savvy private meeting rooms will be available for business meetings, seminars, and social events.

“We wanted to connect the hotel to Manchester through sensitive design solutions that enhance the city and promote the visual integrity and experience of the arena district,” said Kent Beirne, PROCON’s vice president of architecture.

The company’s interior design team paid homage to the city’s historical mill buildings in their design and incorporated the blue hues and flowing lines of the Merrimack River throughout the hotel’s interior.

This is a momentous event in the 10-year history of AAM 15 that has developed previous hospitality projects in Massachusetts, Vermont, Maine, and Virginia. This will be the company’s first hotel in New Hampshire.

“We are very excited to be a part of the growth of Manchester’s central business district,” said David Masse, AAM 15’s CEO and Founder. “We believe that its accessible downtown location will attract business and leisure travelers to stay in the area and patronize the local retail, dining, and entertainment venues,” he added.

The adjacent 11,000 seat SNHU Arena is home to the Manchester Monarchs, and entertainers such as Aerosmith, Elton John, Maroon 5, and Cirque du Soleil have all performed at the venue. The arena’s attraction factored into the hotel’s architecture and interior design. The resulting look blends brick, corrugated metal panels, and fiber cement panels for a modern building with curb appeal.

When finished, the new hotel will add approximately 50 jobs to the City, and according to David Masse, enable AAM 15 to implement one of their core values – which is helping the communities where they do business to achieve their civic goals. He also hopes that SNHU students pursuing a degree in the hospitality business will see the new Residence Inn as an opportunity to gain practical work experience through internships. mentioned Manchester, NH among its “100 Best Places to Live,” calling it a hub of business activity with top employers in health care, education, communication