Red Thread Promotes Two

Melissa Watson

Melissa Watson

Mendel, Catherine Red Thread

Catherine Mendel

Boston – Red Thread recently announced the promotion of Melissa Watson and Catherine Mendel to director of workplace strategy.

This new title within the Red Thread sales organization has been created to acknowledge team members who have displayed exemplary leadership, personal achievement, and dedication to Red Thread’s core business values throughout their tenure.

Watson has had many roles in her 25 years in the furniture industry. Beginning as a sales coordinator for Offices Unlimited, she continued to hone her skills and demonstrate a strategic and inquisitive approach that has been the cornerstone of her success. Some of her clients include Fidelity Investments, John Hancock/Manulife, and Takeda.

Mendel also started her career as a sales coordinator at Red Thread. She has assumed responsibility for some key corporate clients such as Bose, Sanofi, Salem State University, and, most recently, Nuance.


According to Mike Faherty, Sr. Vice president, “Melissa and Catherine have embraced a consultative sales strategy and demonstrated a thorough understanding of the “power of place” and its value to our customers. Each has worked hard to support our integrated interiors groups and shown a willingness to collaborate whenever possible. In addition, they have shown great skill in mentoring and developing up and coming talent at Red Thread. As each rose through the ranks during their careers, they have developed a deep understanding of the intricacies of the business and a curiosity that continues to drive their success.”