Retail/Hospitality

Integrated Bldrs Completes Dealership

Prime Ford Auburn

Auburn, MA – Integrated Builders has finished construction on the new Prime Ford auto dealership in Auburn. The work was carried out on behalf of owner Prime Motor Group. The construction management team included project manager Brian Kidder, assistant project manager Barbara Frazier, and project superintendent Michael Croteau.

Integrated Builders worked in collaboration with Prime Motor Group’s director of facilities, Joe Rose, to ensure the modern architectural design provided from The Curtis Architectural Group was implemented to Ford’s Design Intent Directive (DID) standards.

Civil engineers Kelly Engineering Group, Inc., structural engineers Flood Consulting, and MEP/FP engineers CBC Engineering were also responsible for the sleek and functional design of the new dealership.

Prime Ford was built with a structural steel frame, with silver composite used on the exterior and an arched entrance to enhance curb appeal. The façade boasts a 25-foot curtain wall at the showroom, and inside the dealership is a vast open space to showcase vehicles.

There are offices for sales and administrative staff, and a small area for retail sales as well as a training room. Integrated built-out a custom lounge with a café for customer convenience. The service center is located in the rear and includes six wide drives with rolling overheard doors. There are 20 individual service bays with lifts and a full car wash in this section of the building. Integrated also added a 3,000sf mezzanine for additional parts storage. The last phase of the project consisted of the demolition of the existing dealership and paving a new parking lot for both customers and inventory.

The new Prime Ford is located at 774-780 Washington Street in Auburn. It is situated near Interstate 90 and Route 290, convenient to car shoppers in the Metro West and Central Massachusetts regions.