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SMPS Boston – SMPS President & Marketer Authors Getting Coffee
January 7 @ 10:00 am - 10:45 am
Grab your breakfast beverage of choice and join SMPS Boston Chapter President Lisa Frisbie in an interactive conversation with a new SMPS Marketer author each month! The 45-minute session will offer attendees deeper insight into the various topics published and an opportunity to directly engage with the author.
This month we will be featuring Lindsay Young, MBA, CPSM, Chief Difference Maker, nu marketing and author of Getting the Most Out of Brand Perception Surveys, SMPS October Marketer.
Now more than ever, it’s important to know where you stand with your customers and prospects. Most A/E/C firms rely on repeat business to fill their pipelines. Therefore, it’s critical to understand what keeps your clients coming back, as well as how others outside your firm perceive you and your brand.
This is a free program open to all. SMPS members may access the article on MYSMPS and non- members who register will receive a pdf upon registration.