Lincoln, RI – David Easterbrooks, FSMPS, CPSM, vice president and director of marketing and business development for Pare Corporation, was recently named a Fellow of the Society for Marketing Professional Services (FSMPS). Easterbrooks was one of three members of the 2015 Class of Fellows honored at the SMPS Awards Gala in Los Angeles during Build Business, the SMPS National Conference.
Easterbrooks has been director of marketing and business development at Pare since 1998 and has worked as a marketing professional at A/E/C firms for more than 30 years. He has been an active member of SMPS throughout his A/E/C career, serving the chapters of Washington D.C., Maryland, and Boston. He has held a number of leadership roles with the SMPS Boston Chapter including president, vice president, treasurer, director of education, and past president. He was the recipient of the 2012 Marketing Professional of the Year Award from SMPS Boston. He is a certified professional services marketer (CPSM).
The Fellows of SMPS represent the highest level of experience and leadership in marketing within the design and building industry. Less than 2% of the total SMPS membership (6,500 members in 58 chapters across the United States and Canada) currently hold the Fellows designation. The Fellows serve as a resource at the chapter, regional, and national levels, providing insight, ideas, programs, and mentoring for the benefit of the members and the Society. In addition, these individuals teach, write, and speak on marketing issues outside of SMPS, working to advance the profession of marketing professional services throughout the architectural/engineering/construction industry. Only members who have been active in the Society for at least 10 years of the previous 15 consecutive years, have 15 years of experience as a marketer and/or business developer in the A/E/C industry, and have held a current Certified Professional Services Marketer (CPSM) designation for a minimum of five years are qualified to apply for the Fellows Recognition Program.
At Pare, Easterbrooks has guided the firm through a complete rebranding program, instituted an ongoing strategic planning process, and directed business development activities that have resulted in strong growth for the firm in terms of revenue, staff size, and geographic reach.
“Dave is an admirable leader and innovator for both Pare and SMPS Boston,” said Larry Riggs, President at Pare Corporation. “He consistently elevates marketing standards, and is an expert at merging both A/E/C and Marketing industry practices. Beyond expertise, leaders at Pare and SMPS unanimously consider Dave to be an invaluable team member.”