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SMPS Boston Brings Home SFE Award

SMPS Boston Brings Home SFE Award

| August 9, 2019

Washington – At the SMPS Build Business Conference in Washington, D.C., SMPS Boston was awarded the Striving For Excellence (SFE) Award. It was  recognized for outstanding efforts of the chapter in enhancing professional service marketing through excellent programs, strong leadership, increased membership, quality communications, and strong financial health for the 2017-2018 program year.    

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Marking a Corporate Anniversary

Marking a Corporate Anniversary

| August 8, 2019

by Susan Shelby Marking a corporate anniversary is a fun PR and marketing initiative, one that promotes pride in the organization and builds goodwill with a company’s constituents. Companies are rightfully eager to mark the accomplishment and share the momentous occasion with employees, clients, partners, and other audiences. So how do you promote a corporate […]

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Digital Ice-Breakers via LinkedIn

| July 18, 2019

This article originally appeared on SMPS Boston’s website. by Ken Lambert As we know, LinkedIn is a must-have for anyone today in sales, marketing, or new business development. There are plenty of gurus out there along with crash-courses on how to best use LinkedIn for maximum exposure and potential business or professional opportunity. Before you […]

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Three Ways to Convince Skeptical Prospects to Trust Your Architecture, Engineering, or Construction Firm

Three Ways to Convince Skeptical Prospects to Trust Your Architecture, Engineering, or Construction Firm

| April 3, 2019

This article originally appeared on SMPS Boston’s website. by Katie Martell The future of marketing is not about attention, reach, creative, or technology. These things are important – don’t get me wrong. But, there is a bigger and more urgent charter for marketers at professional services firms: trust. We don’t do business with people, or companies, we do […]

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Key Takeaways from Matt Handal’s Proposal Workshop

Key Takeaways from Matt Handal’s Proposal Workshop

| February 6, 2019

by Virginia Steigerwald Last week, Matt Handal, the author of the book Proposal Development Secrets: Win More, Work Smarter, and Get Home on Time, held a half-day workshop which included discussion and exercises to help attendees take their proposals to the next level. For those who unfortunately could not attend, here is a summary of some key […]

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